Bitcoin drops below MicroStrategy’s average purchase price of $76,038

Bitcoin falls below key MicroStrategy benchmark

Bitcoin’s price dropped below $77,000 today, hitting its lowest point since April 2025. The decline pushed the cryptocurrency under $76,037, which happens to be MicroStrategy’s average purchase price for its massive Bitcoin holdings. That level hadn’t been broken to the downside since October 2023, so this is a significant move.

I think what’s interesting here is how the market reacted. There wasn’t much buying interest, and liquidity seemed pretty thin. The sell-off that’s been building over recent weeks has now taken Bitcoin down more than 30% from its highs. Analysts are pointing to macroeconomic worries and the unwinding of leveraged positions as factors that made the drop worse.

MicroStrategy’s position under pressure

MicroStrategy, now called Strategy, holds 712,647 Bitcoin in its portfolio. Their average cost is $76,038 per Bitcoin, and their total holdings are worth about $55.52 billion. Even with the recent decline, they still show around 2.46% in unrealized profit, which works out to roughly $1.33 billion.

But here’s the thing – that picture could change quickly if Bitcoin stays below their cost basis. They’ve been buying Bitcoin for years, and their average purchase price has become something of a market benchmark. When Bitcoin falls below that level, it gets people’s attention.

Futures market sees heavy liquidations

The futures market experienced some serious liquidations in the past 24 hours. A total of $2.54 billion in positions got wiped out. What’s striking is that $2.40 billion of that came from long positions, while only $134 million came from shorts.

That imbalance tells you something about market positioning. Traders were heavily leaning long, and when the price started falling, those positions got squeezed. It creates a kind of feedback loop where liquidations force more selling, which causes more liquidations.

What this means for the market

We’re in a tricky spot right now. The low liquidity makes moves more volatile, and with limited buying appetite, there’s not much to stop the slide. The fact that Bitcoin broke below MicroStrategy’s average cost might trigger more selling from other investors who use that as a reference point.

I’m watching to see if this level holds or if we get a bounce. Sometimes these technical levels act like magnets – once they break, they can accelerate moves in that direction. But markets have a way of surprising everyone, so I wouldn’t count anything out just yet.

The broader context matters too. Macroeconomic uncertainties are still hanging over everything, and crypto doesn’t exist in a vacuum. When traditional markets get nervous, crypto often feels it too, perhaps even more so because of its volatility.

Anyway, we’ll see how this plays out. The next few days should give us a better sense of whether this is just a deeper correction or something more significant.

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